Google Closes In on Low-Value Content with New Algorithm Update
Some say that one of the benchmarks of modern society is the high premium we put on information. We have always been a curious and thoughtful species, except now we are more adept at knowing and understanding which information is actually useful.
The proliferation and heavy reliance on the World Wide Web is proof of our unending quest for knowledge. The concept behind the Internet works because it not only caters to that inherent thirst for information; it does so with very little effort on the part of the user. However, there is always room for error in this scenario. Internet usage, now widespread and left mostly unchecked, also serves as a window of opportunity for those who want to profit from the Web. A case in point is the appearance of sites that lack substantial content.
Popularly known as ‘content farms’, these online resources infuriate readers because they lack substance. Danny Sullivan, in his article entitled Google Forecloses on Content Farms with “Farmer” Algorithm Update, perceives these websites as low quality content to create ad revenue from search trends.
This is why Google has recently announced a measure to police the abundance of shallow content. In the company’s quest to provide better quality results to patrons, it has come up with an algorithm change that has already been rolled out in the US. There are no confirmed dates for a UK release but it seems imminent, in spite of a certain level of backlash.
Whilst the guys at Google have not specifically confirmed that this new intervention officially targets sources of content farming, web masters out there can just judge for themselves. Read more when you click on the link: http://searchengineland.com/google-forecloses-on-content-farms-with-farmer-algorithm-update-66071.
