Google Instant and its Impact on Search Queries

With the launch of Google Instant, you’ll notice some changes in the search queries. It is a “search-before-you-type” feature where users can get results as they type their queries without clicking the search button or hitting “enter”. This means that a website can now be seen and visited by users much faster than before.

google instant

*image taken from the Google Webmaster Central Blog

Google said that although the presentation of the search results may change, users preferred websites with good content and great user experience. SEO is still very much alive – according to Matt Cutts in his blog, “The best SEOs recognize, adapt, and even flourish when changes happen.”

For more information please refer to the following articles:

http://googlewebmastercentral.blogspot.com/2010/09/google-instant-impact-on-search-queries.html

http://googleblog.blogspot.com/2010/09/search-now-faster-than-speed-of-type.html