Smart Traffic SEO Tip #1 – Optimum Page Titles
Placing keywords with prominence in the title increases keyword relevance and is one of the most important SEO ranking factors. We recommend that the page title should be less than or equal to 70 characters including spaces and MUST be unique ie: each page of your website must have a sufficiently unique title. If your website has duplicate titles (i.e. multiple pages using the same title) this will trigger a duplicate title penalty and could potentially drop your rankings significantly. Try to include your main keyphrases, with the most important listed at the front, but ensure that it reads well and consequently maintains a good conversion rate. For example -
Primary Keyphrase: SEO
Secondary Keyphrases: SEO Company, SEO Services, SEO Expert, SEO UK, SEO Specialist
Possible Page Title: SEO Services Company – The No.1 SEO Expert & Leading SEO UK Specialist
